It is about evolving your business and your brand internally and externally. It helps the business in getting attention from the customers, and setting them apart from their competitors.
It takes almost 90 to 120 days to develop a brand. It depends on the availability of the clients team and the decision making process. The sooner they will take the decision, the better for the company.
The rights will be transferred to client as soon as we receive the full payment. Since the brand was created for you, you have complete right to own it!
To build a strong connection between you and your brand, your brand identity must be recognizable. You must create awareness about your brand to encourage buying and cultivates loyalty.
You can do minor alterations in your branding whenever you feel the need for doing it. But if you want to renew your brand image you can update your branding after every 5-7 years to give a fresh look to your brand.